Benefits of WordPress to Grow Your Online Business

Wordpress Benefits

The emergence of WordPress as a leading content management system has made it possible for businesses around the world to establish their online presence. By using wordpress, anyone can create and manage a website or a blog. However, making wordpress an asset for expanding your business is never easy but even then, starting with a well customized site and quality wordpress hosting would really give you an edge. Quality website hosting is necessary for any business looking to succeed online and the great thing is that you can get a wide variety of cheap and reliable hosting services online.

What Are the Benefits of Quality WordPress Hosting In Business Growth

The whole process of expanding your business takes a lot of investment, patience and sometimes even luck. However, the most important thing for any online entrepreneur is to have the right foundations in place. Having a quality wordpress website hosted by a reliable hosting service is one of the most vital determinants of growth online. Here are some of the benefits of quality wordpress hosting service in getting your website up and running the best way possible:

Increase customer volumes

High traffic to your website is very important in generating leads. Quality hosting ensures that if a customer searches for your website, they are able to find it and access any information they need quickly. This helps to expand your online market and in the long run, you will easily manage to expand your sales and profits.

Great Customer Experience

A great Customer experience matters for any online shoppers. People want to visit a quality site that loads faster. Besides, regular 404 errors on any page on your site can be annoying for most people. In that case, if you don’t want to lose out on the majority of your monthly traffic, you have to get quality hosting for your website. This ensures your website loads faster and is available all the time for customers who visit it.

Improve Site Loading

Any online business would definitely be more competitive with a fast website and the only way you can guarantee this is through quality hosting. Modern SSD hosting services are perfect for improving website loading speed. Customers will definitely love fast loading pages and ultimately this will boost sales remarkably.

Improve Web Traffic and Lead Generation

Setting up a WordPress site is the first step to building a following online or a strong customer base. However, it is important to make sure that your wordpress site has the capability of handling increased traffic over time. Picking quality hosting will guarantee this. Although different hosting providers have unique packages for different websites, if you are planning to expand and grow bigger faster, you will still find a package that cater for your needs. Improved web traffic creates the best chance to generate leads for your business.

Make It Easier To Market Your Website

Quality hosting can also make website marketing easier. A quality host guarantees your website is up all the time and this ensures all your marketing efforts to bring in traffic do not go to waste. Besides, the last thing you need is to spend so much money marketing your site only for potential customers to find a 404 error every time they visit it. Additionally, with a reliable hosting service, it’s easier to scale your website and bring in even more traffic with the right marketing strategy. Online marketing is perhaps the biggest challenge for online businesses but with a good web host, your job might just be a little easier.

Be Competitive

Although the internet offers businesses an equal chance of selling and building a strong customer base, there is still a lot of competition. Many businesses have realized the opportunities available online and they are doing everything possible to get ahead of everyone. Having a quality and well-hosted site is the first step in being as competitive as possible. Furthermore, numerous websites are investing heavily on quality web design and hosting and as such, you can’t afford to be behind these latest trends. In that case, it is advisable to find a reliable web host to give your business a chance of competing effectively in your industry.

WordPress Hosting Options for Your Site

There are different types of hosting options you can choose from as a business. All these options have their own benefits and pitfalls and here is a simple breakdown of each:

  • Free WordPress Hosting
    • Free hosting is offered by wordpress.com and is designed for small beginner websites and blogs. The free service allows you to test your online idea before committing to a long term paid hosting plan. It is a great option to start with.
  • Shared WordPress Hosting
    • Shared hosting is one of the cheapest and most common types of hosting. Here, different websites share one server and of course the costs of running it. The problem with shared hosting is security and the fact that sharing resources on one server might not be ideal for sites that get lots of traffic.
  • Managed WordPress Hosting
    • Managed wordpress hosting is designed for website owners who lack the capacity, time or human resource to manage the technical aspects of a rapidly expanding website. In managed hosting, you get technical assistance in running and managing your site. This is especially important if you are so busy with other matters related to your online business.
  • Dedicated WordPress Hosting
    • Well, if you have grown to be one of the major players in your industry, then you must go for dedicated wordpress hosting. In this particular option, you get a dedicated server that hosts only your own website. Dedicated hosting is the most reliable, secure and high performance hosting option. Websites that get loads of traffic are particularly suited for dedicated wordpress hosting but even then, if you are just looking for a quality and efficient website, this could be the perfect choice for you.

How to Select a Quality WordPress Hosting Service

The benefits of quality wordpress sites and quality hosting are now clear. However, the challenge for many online entrepreneurs is to choose the right hosting service. In that case, we have compiled a basic guide to help you choose the right hosting service for your expanding online business:

Start by Assessing Your Website Needs
Hosting depends on what a website needs. If you are planning on creating a powerful website with lots of anticipated traffic, then you would go for a stronger hosting package. The same is also true for simple websites that don’t expect a lot of traffic. In that case, before you choose a hosting service, start by assessing what your business needs. Take a look at the potential traffic you intend to have and the quality of your website. This will help you to choose an appropriate hosting service that meets your needs.

Know What to Look For In a Hosting Service

With the rise of so many wordpress hosting services, all packages look pretty much the same. For an ordinary person, it’s so difficult to understand what makes a hosting package tick and of course different from the rest. However, if you know what to look for in a hosting package, then your job will be quite easy. Here are some of the most important factors to always look for in a hosting package before making the decision:

  • Server reliability – this is an uptime guarantee given by the hosting company. Ideally, the uptime guarantee must be above 99.5%
  • The technical support must be part of the package
  • Go for hosting packages that can accommodate your vision as far as scalability is concerned
  • Take a look at special bonus features including data backup, a professional website builder and managed hosting service
  • Security guarantee for your website
  • Competitive prices –  The hosting company should also have a good reputation in the industry

Keep Your Options Open

Not many website owners settle for the first hosting service they go for. The truth is website needs may change over time and what used to be a reliable hosting company may not be able to accommodate your needs. In that case, it is important to keep your options open. Have a list of at least three great web hosting companies in mind so that in case one fails to deliver according to your expectations, you can move the website elsewhere. Choosing the best hosting service may at times take a few bad experiences with different hosting companies but ultimately, you will definitely get a reliable host that meets your needs.

Managed WordPress Hosting

Handling the technical aspect of your website may not be that easy. As a person who is trying to run a business, perhaps your time would be better spent in other areas than technical support for your site. Besides, not all people really understand the technical workings of a wordpress site. In light of this, it is advisable to go for a hosting company that offers managed hosting services. Here, you won’t need to worry about the technical aspects of your wordpress site. An expert in this area will take care of this as part of the hosting deal. This ensures your time is redirected towards running the business as effectively as possible.

Choose SSD Hosting Service

SSD hosting is fast, reliable and efficient. It is a new trend in wordpress hosting and the benefits it offers are simply amazing. When choosing а high performance WordPress hosting service, always look for a plan that includes solid state drives. This is the only way you will be able to enjoy all the vital benefits quality web hosting offers in business growth. The great thing is that you can find a number of great companies that deliver reliable SSD hosting at very competitive rates. BGOcloud is definitely one of the leaders in this area and we offer our customers affordable and growth ready SSD hosting service. Feel free to get in touch with our team today.

Final Thoughts…..

Quality wordpress hosting is essential for any business that has a vision and a strategy of growing rapidly over a period of time. It does not matter how small or big you are, without a reliable web host it’s very difficult to fully achieve your potential. Besides, the cost of quality hosting service is quite reasonable today even for a small budget start-up. In case you are tired of your current hosting company or perhaps you are just looking for a new hosting provider, at BGOcloud we fully understand how important it is to have a reliable hosting.

We offer custom hosting packages for different businesses in all industries.

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